Ormco has rebranded the Damon System as Damon Smile in an effort to enhance consumer appeal and aid in increasing patient starts. An independent study found that the new Damon Smile name is more consumer-friendly and encourages prospective patients to think more about improving their smiles, the company noted in a press release. As part of the launch, Ormco will be rolling out a consumer education campaign, which involves dedicated
A nascent network is beginning to connect Canadians involved in oral health research. The goal is to harness more of the potential of members of this community who are spread out from coast to coast to coast by connecting nodes of common interest, ranging from aboriginal oral health to orofacial pain. The Network for Canadian Oral Health Research (NCOHR) — the first of its kind in Canada — received its
Indian company ITC, which makes and sells 80% of the cigarettes in the country along with other ventures such as hotels, food, and personal care, has set its sights on the nation’s oral health market, according to a report by Business Standard. The Indian toothpaste market alone is growing by 19% annually, making it an alluring target for business. In particular, GlaxoSmithKline’s (GSK) success with Sensodyne has attracted attention; the
A new report assessing the economic viability of services provided by practicing midlevel dental providers in the U.S. shows that they are expanding preventive dental care to children and those who can’t afford care. The report was released May 14 by Community Catalyst, a nonprofit advocacy organization that focuses on the U.S. health system. Conducted by Frances M. Kim, DDS, DrPH, a general dentist and public health researcher, it details
The Organization for Safety, Asepsis and Prevention (OSAP) is collaborating with the Canadian Dental Association and its Journal of the Canadian Dental Association Oasis program to bring infection prevention resources to Canadian dental professionals. John O’Keefe, BDentSc, MDentSc, MBA, Canadian Dental Association’s director of knowledge networks and member of the OSAP board of directors, proposed the partnership, suggesting OSAP become a contributing organization for infection control. He is developing a
During Colgate-Palmolive’s recent annual stockholders’ meeting, the company discussed the ways that the global financial crisis changed its focus with a new emphasis on innovation, particularly in emerging markets, according to an article at Warc.com. The company, which has 46% and 33% of the worldwide toothpaste and toothbrush markets, respectively, is trying new techniques to reach small businesses in remote places. In Peru, shopping carts emblazoned with the company’s different
Pentron has released a patient education video explaining post and core procedures in layperson’s terms. The free video gives a step-by-step explanation of the procedure so that the patient knows what to expect. It is the first in a series of patient education videos designed to help dentists explain common procedures through the use of easy-to-follow animation. The videos are available at Pentron Strada, the company’s online education resource for
Recent literature has shown that dental offices can play an important role in screening for various medical conditions such as hypertension and diabetes. Now it seems testing for the human immunodeficiency virus (HIV) could be added to the list. Dental hygienists who receive additional training in HIV prevention counseling and diagnostic testing may be appropriate professionals to conduct rapid HIV testing, according to a new study in the International Journal
Stratasys has released the VeroDentPlus MED690 dental material for the Objet EdenV series of 3D printers. VeroDentPlus MED690 enables the 3D printing of dental models that are accurate, economical to produce, have high-dimensional stability, and offer the appearance of dental stone with fine details and resolution, according to the company. The new material can be used in conjunction with all open intraoral impression and plaster scanners, and is optimized for
HuangshanDental.com is pleased to present the next installment of Leaders in Dentistry, a series of interviews with researchers, practitioners, and opinion leaders who are influencing the practice of dentistry and oral healthcare. We spoke with Susan Savage, RDH, BSDH, currently president of the American Dental Hygienists’ Association (ADHA). Savage earned her associate degree in dental hygiene in 1988 at Indiana University at Fort Wayne and received her Bachelor of Science
Ben Burris, DDS, an orthodontics business expert, is now working with Dentsply GAC’s Clinical Alliance for Research and Education (GCARE) team as a key opinion leader, speaker, and educator to help the company’s customers grow their orthodontic practices. “Knowing how to manage a practice is every bit as critical to success as clinical competency, but most orthodontists will tell you that their formal education did not include much business,” Dr. Burris
Declines in smoking among U.S. youths have been observed since the late 1990s. However, limited information exists on trends in smokeless tobacco use among U.S. youths, according to a research letter in the Journal of the American Medical Association (May 14, 2013). Israel Agaku, DMD, MPH, of the Harvard School of Public Health, and colleagues analyzed recent trends in prevalence of smokeless tobacco use among youths using the 2000-2011 National
