CASE STUDY: DR. DANIEL R. – PRACTICE SALE AND RELOCATION
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CASE STUDY: DR. DANIEL R. – PRACTICE SALE AND RELOCATION

CASE STUDY: DR. DANIEL R. – PRACTICE SALE AND RELOCATION

Dr. Daniel R. is a General Dentist running a successful practice out of Ortonville, MI.,As building-owners of 35 years, Dr. R. and his wife were growing weary of the constant demands involved in maintaining a property and being landlords. They also strived to grow the practice and expand, but were limited by the size and number of treatment rooms available in their 2,400 sq. ft. unit. After much deliberation, Dr. R. and his wife made the difficult decision to sell the building and relocate their practice., ,The doctor had narrowed down the search to 3 locations in Clarkson, MI. Unsure of how to negotiate the details of their tenancy with the landlord, Dr. R. and his wife attended a seminar in Troy, MI presented by Cirrus Consulting Group on the topic of “Dental Office Lease Negotiations”. The seminar discussed the top $100,000 traps buried in a lease, and the harsh negative impact they can have on a practice’s future., ,With this newfound knowledge, the doctor decided against using the services of his long-time corporate attorney for the negotiation, and instead sought out the expertise of Cirrus and their dental office lease negotiators. Dr. R. and his wife chose a location for their practice and were soon presented with the dental office lease for the space by the new landlord. Dr. R. was looking for the new lease to provide him with the following:, ,Cirrus conducted a thorough review and analysis of the lease, highlighting critical dates, risks and pitfalls. They uncovered a lack of death and disability protection in the lease, a significant issue for Dr. R. as a late-career dentist. The lease also permitted the landlord to move competing dentists into the building, and collect proceeds of his future practice sale; there was a lot of work to do.,Cirrus took over the entire lease negotiation from start to finish, implementing their strategic and proven 7-step negotiation plan, achieving the following key “wins” for the doctor and his wife:, ,“Cirrus secured a fair lease that protects my interests as well as the landlord’s. I feel excited and focused on the next decade of expanding my practice, and can now concentrate on the dentistry that I love.”,– Dr. Daniel R., DDS | Ortonville, MI

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