,Designed to appeal to the youngest patients, these engaging Crayola toothbrushes by GUM feature a whimsical design with a unique suction cup that encourages easy and convenient compliance for parents, ,
,For most products, especially in dentistry, the key to success is found in 2 words: performance and presentation. According to Joshua Solomon, DDS, MS, the Crayola Kids’ PipSqueaks Toothbrushes by GUM hit both of those marks easily., ,“I have 5,000 active patients in my pediatric dental practice, so I hand out a lot of these toothbrushes, and I’ve never had a parent come back and tell me they’ve had a quality issue with it,” Dr. Solomon said. “My young patients like the big smiley face on each brush, and they like the colors,” he added., ,The patients who receive the Crayola Kids’ Pip-Squeaks toothbrushes by GUM are in the 2- to 4-year age range, so he is quick to point out that he is largely appealing to parents when it comes to the importance of compliance. Parents easily recognize, respect, and are comfortable with the Crayola name, and the unique suction cup design—which allows them to adhere securely to countertops—ensures the brushes are a constant, visible reminder about the importance of oral care for their little ones., ,“I like that they come in 4 different colors so our patients have choices and parents don’t mix up which brush belongs to each child,” he said. “My favorite part of the brush is the suction cup design. They are always visible on the sink or counter, won’t fall onto the floor, can’t be lost with kids’ toys, and can air dry, which cuts down on bacteria. A wet toothbrush is a breeding ground for bacteria,” he added., ,
, ,“ …their appearance is very attractive to my young patients, which helps with compliance.”
—Joshua Solomon, DDS, , ,The Crayola Pip-Squeaks toothbrushes by GUM are available in 4 colors. With ultrasoft bristles and a narrow tapered head that comfortably reaches to the back of the mouth, PipSqueaks also feature interdental trim bristles that align with the contours of the teeth to gently remove food particles and plaque., ,“I’ve used these brushes for as long as I’ve been in practice,” Dr. Solomon explained. “The bristles are ultra soft and they last a long time, despite the fact that little kids tend to grip toothbrushes very hard,” he continued. “These are high quality, and many brushes targeted to children are not. Plus, their appearance is very attractive to my young patients, which helps with compliance,” Dr. Solomon added.
