New consumer offerings enable healthy lifestyles
At this year’s Internationale Funkausstellung (IFA) in Berlin, Germany, Royal Philips recently announced a range of new products that empower consumers to stay healthy, live well and enjoy life.
As a technology company that cares about people, with unique insights and expertise in both the consumer and professional healthcare domains, Philips is well positioned to deliver meaningful innovations throughout the health continuum – from healthy living and prevention to diagnosis, treatment and home care. The company’s wide portfolio of connected consumer health products leverages Philips HealthSuite – a cloud-enabled connected health ecosystem of devices, apps and digital tools that empowers personalised health and continuous care.
“Philips is at the forefront of digital health with a range of personalised connected health programmes in areas such as oral care, sleep and heart health,” said Mr. Pieter Nota, CEO Personal Health Businesses and Chief Marketing Officer, Royal Philips. “The products we are introducing at IFA today further highlight our strategy to empower consumers to become ever more engaged in their health, using a secure platform that allows them to connect and share data with healthcare professionals.”
Key product innovations being showcased at IFA 2016 that support Philips’ commitment to helping consumers stay healthy, live well and enjoy life include:
Philips Sonicare FlexCare Platinum Connected toothbrush
Reflecting the fact that good oral hygiene is an essential part of a healthy lifestyle, Philips has introduced the Philips Sonicare FlexCare Platinum Connected toothbrush. With unique smart sensor technology inside the toothbrush – connecting to Philips’ Sonicare smartphone app via Bluetooth – users receive personalised step-by-step coaching, real-time feedback and post-brush analysis with a visual 3D mouth map to help improve brushing technique. Via the Philips HealthSuite, the app allows sharing data with dental practices, so hygienists can mark up areas that need special attention.
Philips Dream Family
As a global leader in sleep therapy solutions, Philips has a long history of innovation in both devices and informatics solutions to help patients sleep better. The Dream Family, comprised of the DreamWear mask, DreamStation CPAP (Continuous Positive Airway Pressure ) device, and DreamMapper patient engagement app, is designed to engage sleep apnoea patients with one of the most comfortable and effective therapies available. With the most comprehensive suite of connectivity options among all CPAP therapy systems, Dream Family works as a connected solution to keep patients engaged in their therapy and linked to their care teams.
Philips heart health programme Philips heart health is a new app-based programme aimed at reducing lifestyle-induced risk factors for cardiovascular disease. It provides users with a personalised plan based on medical guidelines and their health profile. Its comprehensive approach addresses not only individual factors (activity, nutrition, sleep, stress) but also their interconnectivity to better support lifestyle change. Clinically validated measurements from an ecosystem of medical grade-connected health devices, such as the Philips health watch, help users in their everyday decision making. Psychology-based guidance keeps them motivated and committed to their heart health journey.
Philips uGrow* parenting platform
To help parents give their children the best start in life, the Philips uGrow parenting platform captures data from connected devices, such as Philips’ smart baby monitor and smart thermometer, combines it with information such as feeding and sleeping patterns, and provides personalised feedback, advice on what to expect, and assurance that development is on track. Recognising that every baby is unique, uGrow creates a highly personalised supportive environment around babies and their parents. It also connects via the Philips HealthSuite to family doctors and paediatricians to help with informed decision making.
Philips OneBlade
OneBlade is a new hybrid styler that can trim, shave and create clean lines and edges. It is specially designed for the increasing number of millennials who regard personally styled facial hair as an essential part of their persona. For the first time, they can shave any length of hair with one stroke.
In addition to those highlighted above, other products being showcased by Philips at this year’s IFA include new domestic appliances, coffee makers, personal care and home monitoring solutions.
*The uGrow app is registered as a medical device in the European Union countries under the European Union Regulation Council Directive 93/42/EEC.
