,NEW YORK, NY – March 5, 2019 – quip, the oral health company making oral care simpler, more accessible, and enjoyable, today announced the launch of the first American Dental Association accepted kids electric toothbrush with a refill plan. This is the first new product quip has launched since the company started in 2015., , ,Kids find pride in using products that look and feel like those the adults in their life use, so we made a grown-up toothbrush designed for kids, to help them enjoy brushing their teeth, better and more often. quip for kids has all of the same guiding features of the original quip (but none of the childish gimmicks of other kids’ brushes), thoughtfully tweaked for smaller mouths and hands, and to help guide healthy habits that last beyond their baby teeth., ,“We spent a year working with Kids and Pediatric dentists to work out what would make up the ideal kids brush. The dentists’ most common request was to create a brush that replicated the fundamental habit and attitude changing effect our adult brushes have had: encouraging and guiding an effective two minute, twice daily brushing routine. The most impactful finding during research was that Kids would beam with pride when they were given a “grown-up” electric brush, and parents were relieved to see this lasting excitement, rather than the short lived buzz a typical flashy kids brush usually had. The act of brushing went from something kids would avoid at all costs, to a routine they consistently looked forward to, which was a dentist and parents dream. After a few tweaks to help improve grip for smaller hands, and a brush head perfect for smaller teeth, the same simple, signature quip silhouette and sensitive, timed sonic vibrations were the key to inspiring Kids’ positive attitudes and adherence to their oral care routine.” – Simon Enever, CEO of quip, ,“There’s a common misconception that oral health is less important for children because primary teeth eventually fall out. Brushing with good technique from an early age is important to help reduce plaque, prevent cavities and maintain healthy gums. Baby teeth play many critical roles in development: they help to save space for the adult teeth, support proper craniofacial bone growth, and aid in eating and speech development. Childhood habits also prepare you to live as a healthy adult.” – Dr. Jeremy Krell, DMD, Director of Dental at quip, ,Price:, ,Features, ,General Company Overview, ,For more info, visit: https://www.getquip.com/products/kids-electric-toothbrush-set
