Beame, a Hong Kong-based dental company, has launched a new dental clinic in Shenzhen, China, which aims to aims to provide more Hong Kongers access to comprehensive, cost-effective dental care, while also leveraging the Shenzhen clinic to help address Hong Kong’s dental services supply-demand imbalance.
According to Beame, the lifting of pandemic travel restrictions has driven a surge of Hong Kongers visiting mainland China for consumption, with dental services becoming a popular spending category.
Located near Lo Wu station, the 100,000sqft Beame clinic houses around 100 dentists providing professional services. According to former chairman of the Board of Directors, Tung Wah Group of Hospitals and the founder of Beame, Dr Philip Fan J P, Hong Kong consumers are said to prioritise quality and value over just lower prices when traveling to the mainland.
Beame’s facility in Shenzhen is designed with an upscale clubhouse ambiance to deliver premium customer service, with attentive Cantonese-speaking staff creating a welcoming environment for patients. The clinic also offers complimentary CT scans to help patients understand their issues and receive tailored treatment quotes. Prices for services like cleanings, fillings, and root canals are more affordable, allowing Hong Kong customers to access comprehensive and value-for-money dental care.
According to Beame, the clinic in Shenzhen offers dental services comparable to Hong Kong’s Central clinics, but at more affordable prices for Hong Kongers. Shenzhen’s lower labour and rental costs enable Beame to charge just one-third the fees of local Hong Kong practitioners. Dr Fan believes Hong Kong patients can benefit from these cost advantages and reduced wait times.
According to Beame, the new clinic has seen tremendous popularity with Hong Kong customers, at one point serving nearly 1,000 per day. While Dr Fan initially had reservations about mainland dental care, Beame has built a large customer base through positive word-of-mouth. Moving forward, the clinic will continue providing high-quality services at preferential prices, giving Hong Kongers better dental options and helping address supply-demand imbalances.
Dr Fan J P added that with the new clinic, his goal is to provide excellent, affordable dental care for Hong Kongers. He also plans to expand Beame’s Shenzhen clinics to meet growing demand, and is also actively expanding overseas, aiming to become a leading international dental brand with reported plans to open branches in Macau, Taiwan, Singapore, Malaysia, and Thailand.
In addition to its expansion goal’s Beame has six consultation centers across Hong Kong, located in Central, K11, Times Square, Kwun Tong, Cheung Sha Wan, and Shatin, primarily offering services like orthodontic consultations, maintenance, and payment processing.
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