Study: CDC campaign gets 220K smokers to quit
A new study from the U.S. Centers for Disease Control and Prevention (CDC) has determined that its recent antismoking advertising campaign has influenced more than 220,000 to quit the habit among the estimated 1.64 million quit attempts that it inspired (Lancet, September 9, 2013). “In 2012, the CDC’s ‘Tips from Former Smokers’ media campaign, made possible by the prevention fund of the Affordable Care Act, pulled back the curtain and

