Disrupting Dental Marketing
2023-09-14
When I started working in the dental industry, there were very few women. Throughout the years, I have witnessed a shift, and I am excited
dental marketing
Build a Solid Referral Network for Your Dental Practice
2023-06-23
Dental practices continue to rely heavily on referrals, and each practice needs a strong referral network in place as part of their new-patient pipeline. It
The Art of Failure: What You Can Learn From Your Latest Dental Marketing Flop
2023-04-20
Henry Ford once said, “Failure is simply the opportunity to begin again, this time more intelligently.” He was referring to the development of his infamous
Dental Marketing Isn’t a Laughing Matter (But Maybe it Should Be)
2023-03-16
As a dentist, you obviously take the care and well-being of your patients seriously. There’s no doubt they appreciate that. In spite of that, however,
Do You Know What’s Happening In Your Market?
2023-02-27
Once a dental practice becomes established and secures a steady flow of patients, most dentists begin to focus almost exclusively on the day-to-day operations and
Unique Marketing Ideas for Dentists
2022-11-21
Staying abreast of new marketing trends and devising unique marketing ideas can help your local dental practice add new customers and stem the tide of
Dental Marketing in 2023 – Already?
2022-10-25
If you’re anything like me, you are currently heads down in your work, with an all-hands-on-deck attitude just to make it through the fall. The
It Takes the Whole Team
2022-09-29
Successful marketing is not a solo sport. It’s really a team effort, and in more ways than one. Naturally, you should have a good marketing
The Marketing Expert – don’t make these mistakes with your dental Google Business listing
2022-09-28
This month the Marketing Expert, Shaz Memon, discusses how to boost your chances of your dental Google Business ranking higher in search results. As a
Want a Memorable Dental Brand? Create Something Worth Remembering
2022-07-13
Last week I was talking to a client about the long term vision for his practice, and he told me “I want to be the
What Does “Normal” Dental Marketing Look Like?
2022-04-04
Read on for more of Xaña’s marketing gold, as our resident expert covers the results of a massive survey her company did on dental marketing.
Don’t Buy Into the Hype
2022-02-25
Dental marketing is a waste of money. There, I said it. I know you’ve all thought it at some point anyway, so we might as