Friction vs. Digital Convenience: The Silent Killer of Patient Loyalty
Written by: Xaña Winans I’ve spent 25 years in dental marketing, and if there’s one shift that has quietly—but aggressively—reshaped patient behavior, it’s this: Your
Written by: Xaña Winans I’ve spent 25 years in dental marketing, and if there’s one shift that has quietly—but aggressively—reshaped patient behavior, it’s this: Your
When a Doctor Becomes a “Provider” Written by: Alan Stern, DDS There is a kind of burnout we rarely name. Not physical exhaustion. Not scheduling

Written by: Alan Stern, DDS Many of us didn’t grow up in gentle homes. A surprising number of the dentists, hygienists, assistants, and business owners

Carrying the Consequences of Our Patients’ Decisions Written by: Dr. Maggie Augustyn, FAGD, FICOI, FAAIP For many new dentists, the journey into practice is marked

Written by: Xaña Winans Most dentists think dental branding means a logo and a color palette. It’s not. Branding is your reputation, your story, and

Written by: Alan Stern, DDS Dentistry is filled with stress. Patients are anxious. Insurance companies frustrate us. Numbers keep us up at night. In the

A Raw and Honest Journey Through Fear, Love, and Self-Discovery Written by: Dr. Maggie Augustyn, FAGD, FICOI, FAAIP The Questions That Haunt Us There are

Measured by More: When I Stopped Stacking Myself Against the World Written by: Dr. Maggie Augustyn, FAGD, FICOI, FAAIP I have envied. I have envied

Of all the holidays we celebrate in both my religious and secular calendars, Thanksgiving is my favorite by far. I so fondly remember our first

Ryan Holiday is one of my favorite authors. He introduced me to stoicism, a thought with which I am madly in sync. I listen to

Compliance. What do you think of when you see that word? Better yet, what emotions does that word stir up? How do you feel when

For the past 25 years, I’ve been helping dental practices grow, thrive, and, most importantly, find the patients who truly understand them. It’s all about